I pulled an all-niter last nite. I couldn’t help it… underestimated the amount of work involved in getting a site up and running by dawn. EVERYthing, the whole promo, the participants, the fans, all depended on *ME* getting the site where it was supposed to be, on time. My client’s publicist stayed up with me, remotely, and provided comic relief… it really wasn’t that bad. But every time she would send me an updated Book Ranking for the hour, it would freak me out.
My point is, other than the fact that I’m getting too old to be staying up all nite like that anymore, is that this project was for an author, and it blows my mind that with this promo, her book went from an Amazon book ranking of 40,000 24 hrs ago, to a book ranking of 16 about 10 minutes ago. Isn’t that cool? Amazing what a little marketing can do, hmm?
Sooo, took a little nappy early this afternoon, and actually don’t feel as badly as I thought I would. In fact I even did some house cleaning when I woke up. I am noticing quite a bit of short circuiting tonite though. wow. ya. Like now. Brain cells? yoooo-hooooooo.